Fry Group Foods is a family-owned manufacturer of

vegan Veganism is the practice of abstaining from the use of animal product—particularly in diet—and an associated philosophy that rejects the commodity status of animals. An individual who follows the diet or philosophy is known as a vegan. ...

meat substitute A meat alternative or meat substitute (also called plant-based meat or fake meat, sometimes pejoratively) is a food product made from vegetarian or vegan ingredients, eaten as a replacement for meat. Meat alternatives typically approximate qua ...

s founded by

South Africa South Africa, officially the Republic of South Africa (RSA), is the Southern Africa, southernmost country in Africa. It is bounded to the south by of coastline that stretch along the Atlantic Ocean, South Atlantic and Indian Oceans; to the ...

ns Wally and Debbie Fry in 1991.

History

Wally Fry is a vegan convert who once ate meat and traded

livestock Livestock are the domesticated animals raised in an agricultural setting to provide labor and produce diversified products for consumption such as meat, eggs, milk, fur, leather, and wool. The term is sometimes used to refer solely to animal ...

for a living. He decided to follow the example of his

vegetarian Vegetarianism is the practice of abstaining from the consumption of meat (red meat, poultry, seafood, insects, and the flesh of any other animal). It may also include abstaining from eating all by-products of animal slaughter. Vegetariani ...

wife Debbie and daughter Tammy after observing the inhumane conditions in a working

pig farming Pig farming or pork farming or hog farming is the raising and breeding of domestic pigs as livestock, and is a branch of animal husbandry. Pigs are farmed principally for food (e.g. pork: bacon, ham, gammon) and skins. Pigs are amenable t ...

facility built by his own construction firm. The couple created meat substitutes in their

Durban Durban ( ) ( zu, eThekwini, from meaning 'the port' also called zu, eZibubulungwini for the mountain range that terminates in the area), nicknamed ''Durbs'',Ishani ChettyCity nicknames in SA and across the worldArticle on ''news24.com'' from ...

home for personal consumption to help Wally adapt to his new meat-free diet. Due to growing demand from others, they eventually registered a company to manufacture meat substitutes on a commercial scale in 1991. As public demand for vegan food in South Africa was marginal at the time, the company had to innovate as a manufacturer in a new market. Since inception, the company has also advocated for a

plant-based diet A plant-based diet is a diet consisting mostly or entirely of plant-based foods. Plant-based diets encompass a wide range of dietary patterns that contain low amounts of animal products and high amounts of plant products such as vegetables, fru ...

via public awareness campaigns including Meat-Free Monday and

Veganuary Veganuary is an annual challenge run by a UK nonprofit organisation that promotes and educates about veganism by encouraging people to follow a vegan lifestyle for the month of January. Since the event began in 2014, participation has increased ...

Locations

In 1998 the company began exporting its meat substitutes from South Africa to Australia, where its headquarters have been based since 2014. its frozen food products, which are manufactured in a custom-built factory in Durban and by a contractor in

Cornwall Cornwall (; kw, Kernow ) is a historic county and ceremonial county in South West England. It is recognised as one of the Celtic nations, and is the homeland of the Cornish people. Cornwall is bordered to the north and west by the Atlantic ...

, are sold by supermarket chains and other retailers in over 30 countries.

Products

The product range initially consisted of only a handful of basics including

sausage A sausage is a type of meat product usually made from ground meat—often pork, beef, or poultry—along with salt, spices and other flavourings. Other ingredients, such as grains or breadcrumbs may be included as fillers or extenders. ...

hot dog A hot dog (uncommonly spelled hotdog) is a food consisting of a grilled or steamed sausage served in the slit of a partially sliced bun. The term hot dog can refer to the sausage itself. The sausage used is a wiener ( Vienna sausage) or a f ...

s, and burger

patties A patty or burger (in British English) is a flattened, usually round, serving of ground meat and/or legumes, grains, vegetables, or meat alternatives. Patties are found in multiple cuisines throughout the world. In British and American En ...

. it has expanded to include more than 35 products that resemble various meat products—including

schnitzel A schnitzel is a thin slice of meat. The meat is usually thinned by pounding with a meat tenderizer. Most commonly, the meat is breaded before frying. Breaded schnitzel is popular in many countries and is made using veal, pork, chicken, mutt ...

sausage roll A sausage roll is a savoury pastry snack, popular in current and former Commonwealth nations, consisting of sausage meat wrapped in puffed pastry. Sausage rolls are sold at retail outlets and are also available from bakeries as a take-away food ...

chicken nuggets A chicken nugget is a food product consisting of a small piece of deboned chicken meat that is breaded or battered, then deep-fried or baked. Invented in the 1950s, chicken nuggets have become a very popular fast food restaurant item, as we ...

, mince, and

polony Bologna sausage, informally baloney ( ), is a sausage derived from the Italian mortadella, a similar-looking, finely ground pork sausage, originally from the city of Bologna (). Typical seasonings for bologna include black pepper, nutmeg, a ...

—which are made without any meat, egg, or dairy ingredients. The unpatented plant-based meat substitutes are made from legumes, grains, natural flavourings, and spices, and do not contain any

genetically modified Genetic engineering, also called genetic modification or genetic manipulation, is the modification and manipulation of an organism's genes using technology. It is a set of technologies used to change the genetic makeup of cells, including ...

ingredients.

Reception

Endorsements

Vegetarian Society The Vegetarian Society of the United Kingdom is a British registered charity which was established on 30 September 1847 to promote vegetarianism. History In the 19th century a number of groups in Britain actively promoted and followed meat ...

Approved

Awards

Fry Group Foods has won numerous awards for its products. It received the 2010

Ernst & Young Entrepreneur of the Year Award The EY Entrepreneur of the Year Awards previously Ernst & Young Entrepreneur of the Year Awards is an award sponsored by Ernst & Young in recognition of entrepreneurship. Founded in 1986 in Milwaukee as a single award, as of 2016 twenty-five pro ...

(Emerging category) from the Ernst & Young South Africa chapter, the 2013 Green Lifestyle Award for Food (Company), the 2016 Food Bev

SETA In biology, setae (singular seta ; from the Latin word for " bristle") are any of a number of different bristle- or hair-like structures on living organisms. Animal setae Protostomes Annelid setae are stiff bristles present on the body. ...

Gold Award (Medium Companies category), and the 2017

Anuga ''Anuga'' is a genus of moths of the family Euteliidae. The genus was erected by Achille Guenée Achille Guenée (sometimes M.A. Guenée; 1 January 1809 – 30 December 1880) was a French lawyer and entomologist. Biography Achille Guenée w ...

Taste Innovation Award for Soy and Flaxseed Schnitzel. It was the recipient of the VegfestUK Award for Best Vegan "Meat" in 2017 and 2018.

References

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External links

Fry Family Foods – Product FAQs
Food and drink companies established in 1991 South African brands Frozen food brands Food and drink companies of Australia Companies based in Queensland Vegetarian companies and establishments Meat substitutes 1991 establishments in South Africa